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Car clubs and
enthusiast websites exists firstly for the benefit of a
group of people who share the same interest - even passion -
for a particular make of car. But their value goes beyond
this as they provide value to the motorist and motoring in
general through lobby groups, etc. They provide value to
motor manufacturers by providing feedback and insight to
help the car manufacturer improve its products and services.
They also provide a service to society in general through
the preservation of social and industrial history and
tradition. |
